- Discuss your personal experience with a minimum of three major store retailer types. Are these retailers doing their best to attract and hold you as a customer? What could they do different?
- How is digital technology changing how retailers sell to customers or how wholesalers sell to retailers?
- Find three examples of advertisements that incorporate socially responsible marketing in the message. Some companies are criticized for exploiting social issues or organizations by promoting them for their own gain. Do the examples you found do that? Explain.
- Discuss Super Bowl advertising. Is it worth it?
- Added to this — discuss your favorite ad from Sunday’s game